Enterprise Gamification
One of the final sections of my Gamification course through UPenn touched upon the uses of gamification within enterprise. My professor gave us a list of six areas where there are internal enterprise applications for such thinking: (1) intranet engagement, (2) productivity enhancement, (3) efficiency enhancement, (4) knowledge management, (5) human resources, and (6) innovation. Intranet engagement refers to having leaderboards present to identify and highlight experts in certain areas. This particular type of gamification can be found on the SAP intranet to make it easier to find an expert when help is needed. Productivity enhancement, a more popular use of gamification, aims to help or encourage employees to do their jobs better. Within this area, it is important to pay attention to what type of employee you are motivating. An analyst will be motivated differently than a salesperson. Leaderboards can sometimes be helpful in allowing employees to see...